How to Start a House Cleaning Business on a Tight Budget

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How to Start a House Cleaning Business on a Tight Budget

“If you use Emotion and Love to drive your sales and your business, you will create Loyalty Beyond Reason. And I promise you, you will build relationships and enjoy a business that exceeds your wildest expectations.”

First of all, before you decide to start your cleaning business, make sure that this type of work is right for you. You need to be in good physical condition. Cleaning is very hard work. You need to have good customer relationship skills. You need to have basic office skills and some accounting skills.

If you are leaving your full-time job to start a cleaning business, make sure you have at least six months of savings. Or keep your full-time job and start part-time.

Research all aspects of the cleaning service business. From customer service to advertising, taxes, employees, insurance and bonding, what to charge and how to clean a house professionally. Cleaning your own home and professional cleaning is completely different. Learning to clean professionally takes a lot of time. When a client pays for your services, they expect to come home and find their home spotless.

Getting those first customers takes time, persistence and patience. You won’t get a hundred customers overnight.

Getting those first customers The hardest part of starting your own cleaning service is getting those first clients. Most clients want to know how long you’ve been in business and want references. The best thing to do is to let customers know that, yes, you are new to the business, but that you have thoroughly studied all aspects of the cleaning business and assure them that you know what you are doing and that you are capable of clean up house to its specifications. Be confident. I cannot stress this enough. Customers like to see confidence. It eases their worries and lets them know that their home is in good hands.

Referrals: To get a few good referrals in the beginning, ask some friends or family members if you can clean their house for free or at a discounted rate. The sound of working for free may not be attractive, but it will be worth it to get some good testimonials.

When cleaning first homes, go for quality, not how fast you can clean the house. Effective cleaning takes a long time, but you will get to the point where you can do a proper cleaning in no time. After cleaning be sure to go back and check all the rooms to make sure you didn’t miss anything. Impress those first customers and word of mouth will soon spread.

Advertising Your company’s image is everything. Before you start advertising, decide what image you want to portray on your advertising material. Your image is very important. Be consistent with all your advertising. If you have a logo, be sure to use it on all your advertising materials. I think it’s better to have a website developed before you start advertising. When advertising, use the same logo and colors.

Advertising in local paper: Start with a text ad in your local newspaper. Try to come up with an attractive ad. Don’t sell your services at low prices, sell your services on the quality of the work and what you can do for the client that other companies don’t have. There is a lot of competition in the cleaning service. You have to stand out from the rest.

Magnetic signs or letters for your vehicle: Having your business name and contact information on your vehicle is a great way to advertise. We used vinyl lettering. Lettering looks much more professional than magnetic signs.

Flyers: You can print good flyers on your home computer, but I would suggest investing in some professional flyers. Hang flyers in Hair Dressers, Laundromats, Restaurants, Bakeries, Grocery Stores, etc. Put flyers on car windows at local shops and businesses. You can also go door to door in the neighborhoods you want to work. You can’t put it in mailboxes. but you can put it in the front door.

Door hangers: Door hooks are a great way to get new customers. Choose the neighborhood you want to work in and hang the door hooks on the doors. When people receive flyers or advertisements in their mailbox, they usually throw them away with the junk mail. But if there is a door hanger on the door, take the time to look.

Business cards: Start passing your business cards to friends and family members. You can also ask your local businesses if you can leave some cards on their counters.

Referral Program: A great way to get new customers is through a referral program. Offer existing customers a discount when they refer a friend. You can give your existing customers a discount when the friend uses your services three times.

website: These days, people live very busy lives, so use the convenience of the internet to buy the services they need. A lot of working women shop for services while at work. Everyone who has a business should have a website. Show customers that you are serious about your business and allow them to research your business on their own time.

Cleaning products: By using all natural products, you can offer your customers a healthy cleaning experience and protect them from harsh chemicals. Customers love natural cleaning products with essential oils. They come home to a healthy healthy home filled with the wonderful scents of aromatherapy essential oils.

Tip: Always carry hand sanitizer and wash your hands often while cleaning houses. Wear gloves when cleaning bathrooms. You will be exposed to a lot of different germs in the client’s home.

Remember that most customers prefer that you bring your own cleaning supplies. That way, they don’t have to worry about going to the store for cleaning products before cleaning. Some customers have special cleaners for certain appliances or floors in their homes. These customers will usually have these cleaners on hand for you to use. We almost always use the customers vacuum cleaner. That way you don’t have to carry a heavy vacuum from house to house.

What to charge I said before that you should sell your services on your quality of work and not your low rates. If your fees are too low, clients will think your work is substandard and that you are not experienced. You also want to attract customers who can afford your services. I made the mistake of valuing my work too low when I first started. Cleaning is hard work, charge what it’s worth. As the old saying goes “You get what you pay for”.

Some companies charge by the hour, some charge by the room, some charge a flat rate per home and some charge by the square foot. I think it is better to charge from home, not at the time. If a client knows they have to pay a flat rate, it doesn’t matter if you take 2 hours or 5 hours. In addition, your customers will know what they are paying in advance and will not have to worry about additional expenses.

No two houses are the same. And there is no fixed rate for all houses. You have to clean for a while to get some experience and to work out a system to clean effectively. Only you know what you want and need to do. Decide what you need to make every hour to cover all expenses and still make a good profit.

A word of advice: Make sure that when you start your company that you charge what you would have if you had employees. Some people make the mistake of undercharging when they start out just to get clients and then later when they grow and need to hire help, they don’t make enough money on their homes to pay help. Not under the price of your work. House cleaning is very hard physical work and you didn’t get into this business to work for nothing.

Cleaning of New Construction If you decide to do this type of work you will need more equipment. You’ll need ladders, window cleaning kits with long extensions, a shop vac, etc. These types of jobs are usually 2 to 3 person jobs. Cleaning new construction requires a lot more cleaning. You may have to remove stickers and labels from windows and bathrooms, showers, sinks and toilets. Some need to clean the vents to remove dust from construction work. There will be ceiling fans to clean, floor cleaners, and wood cleaners to remove dust. New construction cleaning rates depend on the area in which you live.

Insurance and Bonding. You need to be an honest person and a little person. People have to trust you to be in their homes. Most clients are worried about having someone new in their home, with good reason. You must be bonded and fully insured. Liability insurance rates depend on your insurer and where you live. Every person you hire will increase your liability insurance. Well worth the cost. You can pay quarterly or annually. You can purchase your bond through your local insurance company. You need to renew the voucher every year. * Note: if you employ employees and cover them with your insurance, they must be an employee on the payroll and not a subcontractor. If you employ them as a subcontractor, your insurance will not cover them. If it is a subcontractor, they are required to bring their own insurance. Do you

Hiring assistance If you start cleaning houses yourself, eventually you will reach the point where you need to expand your business. Start with a part-time employee. Train her and let her take your place one day a week. Then take your place 2 days a week and so on. This will give you the free time you need to market your business and get more customers. After you get more clients, you will be able to hire more part-time help. Eventually you will be able to stop doing the cleaning yourself and just run the business end, which is the only way you can grow your business. When training new employees, always either train them yourself or have a person guide train them. Make sure there is a lead person in every cleaning job. Employees have a tendency to slack off when they are alone.

Grow your business You will get to the point where you have enough employees and lead people and you will be able to stop working in your business and start running your business. You will find that after a while it will be too trying to clean every day and at the same time give estimates, answer calls, plan, do book work, get new clients, etc.

Remember that one of the most important qualifications for a cleaning service is TRUST. A client will know that he can only trust you in his home. After you get a few cleaning positions, ask clients if you can use them for a referral. Most of the time they are more than willing to let you use them for a referral. This is how you build your business and acquire new customers is through referrals. Be reliable. Most customers want to be settled on every week or every other week on the same day of the week. Try to always keep this same schedule unless the client asks you to change it to another day. If you have to cancel a cleaning date, make sure you try to reschedule at the earliest possible date to make up for the cleaning.

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